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Here comes the alt text
Here comes the alt text

Switch Skate Shop

Switch Skate Shop

Switch Skate Shop is a modern take on retail and what a Skate Shop could look like in todays digital marketplace.

The goal was to create a brand and storefront that pushes the boundaries of a traditional online retailer.

Client

Client

Switch Skate Shop

Switch Skate Shop

Service

Service

Visual Identity

Visual Identity

Sector

Sector

Retail

Retail

Year

Year

2023

2023

Giving each product it's respect.

A big concept for the design choices in this project was getting out of the way. We wanted to let the garments and products speak for themselves without the distraction of a branding and unnecessary elements getting in the way. The site reflects a gallery or museum, where each piece is the focal point of the entire browser.

A big concept for the design choices in this project was getting out of the way. We wanted to let the garments and products speak for themselves without the distraction of a branding and unnecessary elements getting in the way. The site reflects a gallery or museum, where each piece is the focal point of the entire browser.

We also learned the importance of developing brand guidelines to ensure consistent application of the visual identity across all touchpoints.

Credits

Credits

Art Direction

Art Direction

Harry Stay

Harry Stay

Featured Products

Featured Products

ButterGoods Pass~Port

ButterGoods Pass~Port